How to: Know if a website is penalized or sanctioned by Google Penguin or Panda

on Tuesday, 9 July 2013
It seems very complicated to recognize a sanction algorithmic of Google, by Google Penguin or Google Panda, but it really is not that hard to know if a site is experiencing algorithmic sanction.

We must be mindful that on algorithmic penalty, a website does not receive any notice from Google as occurs in manual sanction, where the website is informed by email message or a notice in the WMT about the manual penalty that falls on the website.

Now here are some symptoms that may give indications that a website is penalized:

  • Gradual decline or very fast of website traffic in a very short time, in which case it may experience a loss of up to 90% or more site traffic. The best way to detect this is by lowering traffic statistics.
  • Gradual loss of positions in the SERPs at a general level, this is usually first noted in the results in which the site is well positioned, in the results which normally competes and are monitored.
  • The Page rank of the site has a very significant negative change, shows a drastic decline; for those who still see as a reference variable of the Page rank.
  • A high number of complaints of the type DMCA on site content can be a clear sign of the decline in traffic.
  • The site disappeared from Google SERPs, i.e., Google stops showing that the site is indexed; it can be demonstrated by placing the command "site" in Google with the domain. This case can also be the "notice" of a possible penalty manual previous to receiving the notice from Google.
  • Not to be confused a decline of Page rank with processes of unlinking that are occurring at present because many sites that previously applied Page rank manipulation techniques by Link Building and now are punished (even those who are not), have been forced to delete links in large quantities.
It is to be noted that the results of the site may suffer due to reclassification in the SERPs of Google respect to the relevance of the content for any search, then this can be interpreted as a penalty, but it really is not so, it is good evaluate carefully site on strict compliance with the guidelines of Google.

If you believe that your site is under a possible algorithmic sanction, always can resort to the webmaster forum of Google (webmaster central) where surely you get a good guide about it.

Avoid being penalized by Google Penguin and Panda is the ideal and it is therefore essential to know which techniques are penalized; meet the BlackHat techniques to avoid falling into them and later, be found penalized algorithmically by one of these two sweet creatures or in the worst ... by both.

Article written by Andrei Gherghel who work at Seoeta is a website dedicated to webmasters. The main tools are the on page SEO Analysis tool, the SEO grader, LSI keywords tool and website link profiling with OSE.